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Vita Coco Coconut Waterseen in 2 videos →
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3.0Silent UGCLifestyle
Hook
scouting for coconuts 🥥
@vitacoco
1.2M followers · usually 33.6K views a post
Views
97.5K
Likes
410
Comments
60
Shares
34
Selling · Other Product
Why it worked
The unexpected and humorous placement of a branded coconut water costume in a mundane setting like a soccer game likely created a memorable and shareable moment.
Summary
A person in a Vita Coco Coconut Water costume is seen on a soccer field, interacting with a golf cart and a referee. The video uses humor by juxtaposing the coconut water branding with a sports event.
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Transcript, structure and on-screen text
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Original caption
taking applications #vitacoco #coconutwater
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