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5.1Text-HeavyOther hookEducation
Hook
The Consulting Iceberg
@moorebridge
5.1K followers · usually 6.9K views a post
Views
35.0K
Likes
1.0K
Comments
4
Shares
46
View velocity
+14.3K views over 27.5d · ~520/day · 9 observations
Why it worked
The video effectively uses the 'iceberg' visual metaphor to illustrate the overwhelming number of smaller consulting firms, making the problem relatable. It then presents Moorebridge as a direct solution to this problem, offering a clear value proposition.
Summary
This video explains the vast landscape of UK management consultancy firms, highlighting that the vast majority are SMEs. It then introduces Moorebridge as a solution to connect with these firms, eliminating the need for cold outreach.
Structure
- 1Introducing the consulting iceberg with top firms
- 2Showing the vast number of smaller consulting firms
- 3Explaining the difficulty of finding these firms
Original caption
180,351 UK management consultancy businesses, (IBISWorld 2025)#finance #graduatejobsearch #russellgroupuniversities #ukfinance #financetok
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