introducing the birthday cake smoothie 🎂🩷

@joinform

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SoundTikTok sound · original sound - aftergl0w.mp4

Promoted product

FORM

FORM is your digital platform for all things fitness, wellness, and self-love. Our workouts are here to encourage you to be the best version of yourself. We’re excited to be your newest friend on your health & wellness journey.

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Why it worked

The video effectively combines a visually appealing product (the birthday cake smoothie) with a compelling offer (a free month of the FORM app), creating a strong incentive for viewers to visit Sunlife Organics and try the new smoothie.

Summary

The video introduces the new Birthday Cake Smoothie from Sunlife Organics, which is available throughout August. As a special promotion, purchasing the smoothie comes with a free month of the FORM app.

Structure

1Introducing the Birthday Cake Smoothie
2Showing the smoothie being made
3Showing the smoothie being poured and topped
4

Original caption

In celebration of our 5th birthday, the Birthday Cake Smoothie will be available at @SunLife Organics starting tomorrow through the month of August! Our gift to you: Every purchase of the smoothie comes with a free month of FORM! Don’t miss it 🎂🩷 #birthdaycake #smoothie #sunlifeorganics #birthday

More from @joinform

Product placement

Sunlife Organics: This is a smoothie shop. It appears as a logo on the cups and as the place where the smoothies are made and sold. Removing it would change what happens in the video. FORM: This is a fitness and wellness app. It appears as a logo on the cups and is mentioned in the caption as a free gift with purchase. Removing it would change what happens in the video.