CeraVe

@cerave

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SoundTikTok sound · original sound - cerave

Promoted product

CeraVe Moisturizing Cream

CeraVe offers a complete line of cleansers, moisturizers and more that contain three essential ceramides to help restore the skin's protective barrier.

2 videos

Why it worked

The video uses visually appealing close-ups of the product and its texture, combined with clear branding, to create an aesthetic appeal that likely resonates with skincare enthusiasts.

Summary

The video showcases CeraVe Moisturizing Cream through close-up shots of the product being scooped and spread. It highlights the packaging and the cream's texture, emphasizing its formulation developed with dermatologists.

Structure

1Close-up of CeraVe Moisturizing Cream jar
2Cream being scooped with a spatula
3Cream being spread, showing texture
4Multiple jars of CeraVe Moisturizing Cream stacked

Original caption

this is *peak* cinema #DevelopedWithDerms #CeraVe

More from @cerave

Product placement

CeraVe Moisturizing Cream: ACTS - it is shown being scooped out and spread, and the jar is displayed prominently. Removing it would change the video entirely. CeraVe: APPEARS - it is the brand name on the product. Removing it would change the video.

On-screen text

CeraVe DEVELOPED WITH DERMATOLOGISTS Moisturizing Cream ACCEPTED NATIONAL ECZEMA ASSOCIATION For Normal to Dry Skin 12 OZ (340 g) 3 ESSENTIAL CERAMIDES