I don't think many people need the iPhone 18 Pro Max

The video likely performed well due to its contrarian take on a highly anticipated product, questioning the necessity of new features and the justification for price hikes. This approach resonates with viewers who are skeptical of incremental upgrades and high costs.

The creator discusses the new features of the iPhone 18 Pro Max, highlighting the variable aperture lens and smaller dynamic island, but questions their necessity for the average user. They also point out the significant price increase compared to the previous model, attributing it to supply chain issues and questioning if the new features justify the cost.