If you love cookie butter then this recipe is for you.

@brewhausbyjas

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Promoted product

Cookie Butter Syrup

Why it worked

The video provides a simple, visually appealing recipe for a popular flavor, making it easy for viewers to replicate at home and encouraging engagement through saving and sharing.

Summary

This video demonstrates how to make homemade cookie butter syrup. The process involves simmering brown sugar, water, cookie butter, sea salt, and vanilla extract, then cooling and storing it in a jar.

Structure

1Pouring syrup into a jar
2Adding ingredients to a pot
3Simmering and whisking the mixture
4Adding vanilla extract
5Pouring finished syrup into a jar
6

Original caption

🍪✨ COOKIE BUTTER SYRUP ✨🍪 Your coffee is about to taste like a cookie butter dream 🤎 This homemade syrup is sweet, buttery, cozy, and SO good in an iced latte! Save this one for your next coffee day ☕️ Ingredients: • ½ cup brown sugar • 1 cup water • ½ cup cookie butter • Pinch of flaky sea salt • 1 tsp vanilla extract Add it to your favorite latte, iced coffee, cold foam, or even a shaken espresso! 🤎 Welcome back to Brew Haus Syrups, where we turn simple ingredients into coffee shop magic ✨ #brewhaussyrups #cookiebutter #cookiebuttersyrup #coffeerecipes #coffeesyrup

More from @brewhausbyjas

Product placement

Brew Haus Syrups (ACTS - it is the name of the channel/brand being promoted and the product being made in the video, removing it would change what happens in the video); Good & Gather Pure Vanilla Extract (ACTS - it is an ingredient added to the syrup, removing it would change what happens in the video)

Call to action

Save this one for your next coffee day ☕️

On-screen text

coffee o'clock Brew Haus Syrups cookie butter syrup ⭐️ cookie cookie butter syrup ⭐️

Transcript

If you love cookie butter then this recipe is for you. Welcome back to Brew Haus Syrups, where we turn simple ingredients into coffee shop magic. Today we're making cookie butter syrup. You're going to go in with half a cup of brown sugar, one cup of water, half a cup of cookie butter, a pinch of flaky sea salt, and one teaspoon of vanilla extract. Bring it to a light simmer over medium heat on the stove. Whisk everything together really well. You want to let it simmer for about 5 to 10 minutes until it thickens up and then let it cool for an additional 5 to 10 minutes. Then go on with one teaspoon of vanilla extract and then go ahead and pour it into your jar of choice. This is one of my favorite syrups to make, so quick, so easy, and it tastes delicious in your lattes as well as cold foams and iced coffees. Enjoy.