this is the ONLY way I want to have my butter from now on

The video likely worked due to its visually appealing and indulgent presentation of butter and bread, tapping into a common desire for comfort food and luxurious dining experiences. The large portion size and the act of generously buttering the bread create a sense of abundance and satisfaction.

The video shows a large serving of whipped butter in a wooden bucket, with wooden utensils for scooping. It then transitions to show a person cutting into a glazed bread roll and adding butter to it. The final shots show butter being served on bread.