ASMR wavy hair routine

@gisou

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SoundTikTok sound · original sound - gisou

Promoted product

Gisou Honey Gloss Hair Routine

Gisou by Negin Mirsalehi is born out of a passion for honey bees and haircare. Based on a six-generation beekeeping heritage, Gisou Honey and Propolis Infused haircare is made with the finest, sustainably sourced ingredients from the Mirsalehi Bee Garden. Shop now at Gisou.com

Why it worked

The video leverages the popular ASMR trend with satisfying sounds and visuals of a hair routine, combined with the aspirational aesthetic of long, wavy hair and the appeal of luxury haircare products.

Summary

This ASMR video demonstrates a 6-step wavy hair routine using various Gisou hair products. The routine includes cleansing, nourishing, conditioning, applying leave-in mist and styling cream, and finishing with hair oil to achieve hydrated, smooth, and shiny wavy hair.

Structure

1Cleansing hair with Honey Gloss Hair Wash
2Applying Honey Gloss Hair Mask
3Rinsing with Honey Gloss Conditioner
4

Original caption

6-step wavy hair routine ft. @Sabi | Haircare ✍️🫧 1. Cleanse: Honey Gloss Hair Wash for removing buildup + balancing moisture. 2. Nourish: Honey Gloss Hair Mask to hydrate & strengthen 3. Polish: Honey Gloss Conditioner for smooth hair & easy detangling 4. ⁠Protect: Honey Milk Leave-In Mist for hydration, softness + heat protection 5. Prep: Honey Milk Styling Cream, for 3-day style memory 6. Shine: Collagen Drops Hair Oil for frizz control + weightless shine Honey-glazed hair starts here. Get yours at Gisou.com 🍯

More from @gisou

Product placement

Gisou Honey Gloss Hair Wash (ACTS - used to cleanse hair, removing buildup and balancing moisture. Removing it would change the hair routine.) Gisou Honey Gloss Hair Mask (ACTS - used to hydrate and strengthen hair. Removing it would change the hair routine.) Gisou Honey Gloss Conditioner (ACTS - used for smooth hair and easy detangling. Removing it would change the hair routine.) Gisou Honey Milk Leave-In Mist (ACTS - used for hydration, softness, and heat protection. Removing it would change the hair routine.) Gisou Honey Milk Styling Cream (ACTS - used for 3-day style memory. Removing it would change the hair routine.) Gisou Collagen Drops Hair Oil (ACTS - used for frizz control and weightless shine. Removing it would change the hair routine.)