ASMR curly hair routine

@gisou

1.5M followers · usually 22.5K views a post

Views

1.3M

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7.3K

Comments

97

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SoundTikTok sound · original sound - jaykay.mp3

Promoted product

Gisou Honey Infused Haircare

Gisou by Negin Mirsalehi is born out of a passion for honey bees and haircare. Based on a six-generation beekeeping heritage, Gisou Honey and Propolis Infused haircare is made with the finest, sustainably sourced ingredients from the Mirsalehi Bee Garden. Shop now at Gisou.com

Why it worked

The video leverages the popular ASMR trend and the visually appealing nature of curly hair routines to create a satisfying and relaxing viewing experience. The clear demonstration of each product's application and the creator's long, healthy curls likely appeal to viewers seeking similar results.

Summary

The video demonstrates a step-by-step curly hair routine using Gisou products. It begins with cleansing and conditioning the hair, followed by applying leave-in mist and styling cream, and finishing with a hair oil for shine. The creator shows each product being applied to their long, curly hair.

Structure

1Washing and conditioning curly hair
2Applying leave-in mist and styling cream
3Brushing and styling curls

Original caption

The sound of healthy hair is here, and it starts with @Claudia go-to routine 🫧 1. Cleanse: Honey Gloss Shampoo for removing buildup + balancing moisture. 2. Nourish: Honey Gloss Hair Mask to hydrate & strengthen 3. Polish: Honey Gloss Conditioner for smooth hair & easy detangling 4. ⁠Protect: Honey Milk Leave-In Mist for hydration, softness + heat protection 5. Prep: Honey Milk Styling Cream, for 3-day style memory 6. Shine: Honey Infused Hair Oil for that final glossy shine Get your honey-glazed hair routine at Gisou.com 🍯

More from @gisou

Product placement

Gisou Honey Gloss Shampoo: used to cleanse hair, removing buildup and balancing moisture. It ACTS. Removing it would change the video. Gisou Honey Gloss Hair Mask: used to hydrate and strengthen hair. It ACTS. Removing it would change the video. Gisou Honey Gloss Conditioner: used for smooth hair and easy detangling. It ACTS. Removing it would change the video. Gisou Honey Milk Leave-In Mist: used for hydration, softness, and heat protection. It ACTS. Removing it would change the video. Gisou Honey Milk Styling Cream: used for 3-day style memory. It ACTS. Removing it would change the video. Gisou Honey Infused Hair Oil: used for final glossy shine. It ACTS. Removing it would change the video.