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All breakouts
6.6Talking HeadResult / Flex hookLifestyle
Hook
applied the elf lip tint over 10 hr ago.
@leahleclerccc
321.5K followers · usually 58.3K views a post
Views
382.1K
Likes
25.6K
Comments
59
Shares
987
Why it worked
The video leverages a common consumer desire for long-lasting makeup by showcasing the product's performance over an extended period, creating a subtle yet effective endorsement.
Summary
The creator shows their lips, stating they applied e.l.f. lip tint over 10 hours ago. The video highlights the longevity of the lip tint.
Structure
- 1Creator shows their lips.
- 2On-screen text states e.l.f. lip tint was applied 10 hours prior.
- 3Creator subtly demonstrates the lasting power of the product.
Product placement
e.l.f. lip tint (ACTS) - a lip product that provides color and lasts for a long time. Removing it would change the video's focus on its longevity.
Original caption
in the shade mauve actually thank me later
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