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8.7Talking HeadBefore / After hookLifestyle
Hook
You'll be falling in love
@lance.headrick
6.7K followers · usually 5.8K views a post
Views
50.3K
Likes
9.2K
Comments
103
Shares
968
Why it worked
The video likely worked due to its use of popular music and the relatable, behind-the-scenes glimpse into a common workplace, appealing to a younger audience familiar with Starbucks culture.
Summary
Two Starbucks baristas are shown in uniform, one holding a colorful drink. They appear to be dancing or posing to music.
Structure
- 1Baristas in Starbucks uniforms
- 2One holds a colorful drink
- 3Dancing/posing to music
Product placement
Starbucks (appears): A coffeehouse chain. The aprons worn by the creators have the Starbucks logo. Removing it would not change what happens in the video.
On-screen text
2016 part two @Jake #starbucks #starbucksbarista #starbuckspartners #unicornfrappuccino
Transcript
You'll be falling in love
Original caption
2016 part two @Jake #starbucks #starbucksbarista #starbuckspartners #unicornfrappuccino
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