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All breakouts
108Talking HeadOther hookLifestyle
Hook
FINALLY TRYING ESSENCE
@makeupw.ang
11.2K followers · usually 1.4K views a post
Views
151.2K
Likes
6.5K
Comments
60
Shares
518
Promoted product
Essence Viral $6 Concealer
Why it worked
The video leverages a popular, affordable product that has gone viral on social media, tapping into the viewer's curiosity and desire for budget-friendly beauty solutions. The creator's genuine reaction and demonstration of the product's application add authenticity.
Summary
The creator tries the Essence viral $6 concealer for the first time, applying it under her eyes and on her nose with a sponge. She seems impressed with the product's performance.
Structure
- 1Introducing the Essence concealer
- 2Applying concealer under eyes and on nose
- 3Blending the concealer with a sponge
- 4Showing the blended result
Product placement
Essence (cosmetics brand) - ACTS: The brand name is visible on the concealer product being used. Removing it would change what happens in the video.
Original caption
I get the obsession now 😩 @essence.cosmetics #makeuptok #concealer #makeup #viralproducts #viralmakeup
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