The Brinity Bundle is HERE!

@alexisleianna

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Promoted product

The Brinity Bundle

Why it worked

The video leverages a popular reality TV show collaboration and trending beauty products, presented in a visually engaging, fast-paced format with clear demonstrations and a sense of urgency due to limited availability.

Summary

This video showcases "The Brinity Bundle," a collaboration between Maybelline and Love Island stars Bryce and Trinity. The bundle includes several Maybelline makeup products like mascara, lip liner, and a cheek/lip mousse, along with free gifts. The creator demonstrates how to use the products and highlights the value of the bundle.

Structure

1Introduction of The Brinity Bundle
2Demonstration of the SuperStay Peel Off Lip Liner Stain and free removal tool
3Demonstration of the CloudTopia cheek & lip mousse
4Application of the LifterGel
5

Original caption

The Brinity Bundle is HERE! Maybelline x Bryce & Trinity Love Island USA collab 👀♥️ SkyTubes Tubing Mascara, LifterGel, SuperStay Peel Off Lip Liner Stain PLUS FREE GWP CloudTopia cheek & lip mousse @Maybelline NY #loveislandusa #brinity #maybelline #babelline #maybellinepartner

More from @alexisleianna

Product placement

Maybelline: ACTS - This is a makeup brand that produces the products shown in the video. Removing it would change what happens in the video. SkyTubes Tubing Mascara: ACTS - This is a mascara product that is demonstrated and discussed. Removing it would change what happens in the video. LifterGel: ACTS - This is a lip product that is demonstrated and discussed. Removing it would change what happens in the video. SuperStay Peel Off Lip Liner Stain: ACTS - This is a lip product that is demonstrated and discussed. Removing it would change what happens in the video. CloudTopia cheek & lip mousse: ACTS - This is a makeup product that is demonstrated and discussed. Removing it would change what happens in the video.

Call to action

Link in bio

On-screen text

Maybelline Partner

Transcript

The Brinity Bundle is HERE! Maybelline x Bryce & Trinity Love Island USA collab 👀♥️ SkyTubes Tubing Mascara, LifterGel, SuperStay Peel Off Lip Liner Stain PLUS FREE GWP CloudTopia cheek & lip mousse @Maybelline NY #loveislandusa #brinity #maybelline #babelline #maybellinepartner Bryson Trinity just dropped an exclusive bundle with Maybelline. Not only is it on sale right now and you're getting viral products, they're also giving you two free gifts. You get the viral peel off lip stain with a free gift that is a contraption to remove it. The other free gift is the CloudTopia cheek and lip mousse. You dab a little bit on your lips and you get this beautiful blur. You can also take a little bit and put it on your cheeks. This is the beautiful lip combo on its own, but you're also getting the brand new lifter gel. If you watched Love Island this season, you already know what this is. I mean, look at my lips. And if that wasn't enough, you're also getting the viral tubing mascara. This is Maybelline's only tubing mascara. This is SkyTubes. When Maybelline first sent me this bundle, I already thought it was good. But then I looked at the price. Like, are you seeing that? This bundle is only while supplies last. I'm gonna have it linked below.