watch me get the smoothest base ever...

@louiserozzz

129.0K followers · usually 6.5K views a post

Views

102.0K

Likes

6.5K

Comments

25

Shares

338

SoundTikTok sound · original sound - sagreditx

View velocity

+12.8K views over 6.3d · ~2.1K/day · 5 observations

Promoted product

MIXSOON Bean Essence

mixsoon encourages the 3-layering skincare routine using pure, organic essences tailored to your skin's daily needs. Our commitment lies in the essence of nature, carefully employing biological processes to extract only the essential active ingredients your skin truly craves and deserves.

3 videos3 creators

Why it worked

The video leverages a popular K-beauty trend and a "hack" format, promising a desirable outcome (smooth, flawless makeup) with a simple, visually appealing method. The use of a specific, identifiable product and the implied positive wear test results encourage viewers to try the technique.

Summary

The creator demonstrates a K-beauty makeup hack by mixing foundation with Mixsoon Bean Essence to create a smoother base. After applying the mixture and showing the finish, she performs a wear test by drinking a beverage and then shows the makeup after 8 hours, implying it held up well.

Structure

1Mixing foundation with bean essence
2Applying the mixture
3

Original caption

my favourite kbeauty hack 🙂‍↕️🤍 @mixsoon_us #kbeauty #glassskin #mixsoon #beanessence #base

More from @louiserozzz

Product placement

Mixsoon Bean Essence: it is dispensed from a pump bottle and mixed with foundation to create a makeup base. Removing it would change the makeup base recipe. Mixsoon Foundation: it is dispensed from a pump bottle and mixed with bean essence to create a makeup base. Removing it would change the makeup base recipe.

On-screen text

watch me get the smoothest base ever... this viral hack keeps k-pop makeup flawless 2:1 foundation + bean essence smoother than my usual base the finish >> time for a wear test! 8 hours later ",