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25.9Talking HeadPOV / Skit hookB2B
Hook
POV: Struggling to explain to my kids why it was so hard to know the score to a game in 1995
@svp.of.global.brands
104.4K followers · usually 7.5K views a post
Views
194.9K
Likes
17.6K
Comments
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Why it worked
The video taps into nostalgia for a pre-internet era, highlighting a relatable struggle that younger audiences may not understand, creating a humorous and engaging contrast between past and present.
Summary
The creator explains to their kids how difficult it was to know the score of a game in 1995 before the widespread availability of instant score updates. They describe how scores were only shown before and after commercial breaks, or in the newspaper the next day, and that not all games were televised.
Structure
- 1Explaining the difficulty of knowing game scores in 1995
- 2Describing the limited ways to get score information (commercial breaks, newspaper)
- 3Mentioning that not all games were televised
- 4Recalling the ESPN ticker and how it was a later invention
- 5Contrasting with modern instant access to scores
Product placement
ESPN (broadcast network): ACTS - it broadcasted games and showed scores. Removing it would change the context of the video. Fox (broadcast network): ACTS - it broadcasted games and showed scores. Removing it would change the context of the video.
On-screen text
POV: Struggling to explain to my kids why it was so hard to know the score to a game in 1995
Original caption
I promise you I filmed this before @ESPN announced the ticker was leaving #90skids #millennial #genx #tiktokcampaign #football
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