new releases at lululemon

@megumimurphy

5.4K followers · usually 2.4K views a post

Views

43.9K

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3.0K

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287

SoundTikTok sound · original sound - vbrtnsmusic

View velocity

+1.3K views over 4.1d · ~312/day · 4 observations

Promoted product

Lululemon clothing

Why it worked

The video leverages the popularity of the Lululemon brand and its 'Scuba' line, showcasing new releases in a visually appealing way that resonates with fashion-conscious consumers.

Summary

The video showcases new releases from Lululemon, featuring various clothing items like jackets, tanks, joggers, and half-zips. The creator models several pieces, highlighting their features and fit.

Structure

1Showcasing new Lululemon releases
2Modeling a fleece jacket
3Modeling a tank top and joggers
4Modeling a scuba half-zip

Product placement

Lululemon: ACTS - The brand's clothing is shown and modeled. Removing it would change what happens in the video. Star icon: APPEARS - A decorative icon, removing it would not change what happens in the video. ShopMy: APPEARS - The creator's bio link leads to this platform, but it is not directly interacted with or demonstrated in the video. Removing it would not change what happens in the video.

Original caption

back at it to give you the sneak peek 👀⭐️💌 #lululemonnewreleases #lululemonhaul #lululemoncreator #fleecejackets #scubahalfzip

More from @megumimurphy

On-screen text

new releases at lululemon this new fleece?!! (it cinches at the bottom too) all it takes short sleeve + swiftly tank scuba evolve joggers (the loose cuff is amazing) scuba evolve half-zip (i love the high-neck and oversized fit)