Cruel mum shoots dead 11-

@thesun

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Why it worked

The shocking and tragic nature of the headline, combined with the graphic details of the crime, likely drove engagement and shares.

Summary

This is a news report about a mother who shot and killed her 11-month-old son to prevent the child's father from gaining custody. The mother was convicted of murder as police were closing in on her for kidnapping.

Structure

1Headline about a mother killing her son
2Details of the crime and motive
3Conviction and impending police action

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On-screen text

Cruel mum shoots dead 11- month-old son as 'she didn't want to give up custody'

Original caption

A mum shot her 11-month old son dead, then told cops it was “worth it” if it meant the child’s dad could never see him. Madeline Daly, 36, was convicted of killing Basil Stoner in a camper van as police closed in on her for kidnap. Tap on the link above for more. #News #WorldNews #Crime