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All breakouts
12.8OtherOther hookLifestyle
Hook
CLAY
@based
4.1M followers · usually 96.3K views a post
Views
996.0K
Likes
90.9K
Comments
488
Shares
7.0K
Promoted product
BASED CLAY
BASED
Why it worked
The video uses a visually appealing aesthetic and focuses on the product's branding, creating a sense of premium quality and desirability. The short, impactful format is well-suited for social media engagement.
Summary
A man is shown posing with a container of "BASED CLAY" hair product. The video features close-ups of the man and the product, with the brand name appearing on screen.
Structure
- 1Product introduction
- 2Man posing with product
- 3Close-up on product
- 4Close-up on man's face
- 5Product name displayed
Product placement
BASED CLAY: ACTS - it is a hair styling product that the creator is demonstrating. Removing it would change what happens in the video.
More from @based
More breakout videos from this creator.
