Inside the "Super Bowl of trucking" where Walmart, FedEx, and more compete

The video effectively uses a quirky and unexpected challenge (avoiding/getting close to rubber ducks) to make a typically serious event like a trucking competition engaging and shareable. The "Super Bowl of Trucking" framing and the inclusion of major brands like Walmart and FedEx also contribute to its broad appeal.

The National Truck Driving Championships, dubbed the "Super Bowl of Trucking," tested the safety skills of 429 drivers from major companies like Walmart and FedEx. Competitors navigated written exams, pre-trip inspections, and an obstacle course, with the unique challenge of getting as close as possible to yellow ducks to earn points, highlighting the importance of precision and safety in professional driving.

Walmart: APPEARS - a company logo on a truck and on a driver's shirt. Removing it would not change what happens in the video. FedEx: APPEARS - a company logo on a truck and on a driver's shirt. Removing it would not change what happens in the video. UPS: APPEARS - a company logo on a truck and on a driver's shirt. Removing it would not change what happens in the video. Fortune: APPEARS - a logo in the corner of the video. Removing it would not change what happens in the video. American Trucking Associations: APPEARS - text overlay indicating footage source. Removing it would not change what happens in the video. ABP Freight System: ACTS - a company logo on a truck. Removing it would not change what happens in the video. Old Dominion Freight Line: APPEARS - a company logo on a truck. Removing it would not change what happens in the video. APP Truck Rental: APPEARS - a company logo on a truck. Removing it would not change what happens in the video. DHL: APPEARS - a company logo on a truck. Removing it would not change what happens in the video. Mack: APPEARS - a truck brand name on a truck. Removing it would not change what happens in the video. PITT OHIO: APPEARS - a company logo on a truck. Removing it would not change what happens in the video.