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351Talking HeadStory Open hookEntertainment
Hook
"My manager didn't tell me no, so...."
@mtv
10.9M followers · usually 143.6K views a post
Views
2.0M
Likes
78.7K
Comments
5.7K
Shares
53.2K
View velocity
+681.8K views over 13.5d · ~50.3K/day · 13 observations
Why it worked
The unexpected and humorous visual of a performer in a giant disco ball shaped like testicles, combined with a relatable "my manager didn't say no" anecdote, creates a highly shareable and attention-grabbing piece of content.
Summary
A performer sits in a large disco ball shaped like testicles, singing and interacting with the audience. The performer makes a humorous remark about their manager not telling them 'no', implying it led to this unique performance setup.
Structure
- 1Performer sits in a large disco ball.
- 2Performer sings and gestures.
- 3Performer makes a humorous statement about their manager.
- 4Performer continues the performance.
On-screen text
"My manager didn't tell me no, so...."
"...that's what happened!"
Transcript
My manager didn't tell me no, so.... that's what happened!
Original caption
Had a ball with #VMA nominee @kaceymusgraves tonight 🤭🪩🚀 📍 Middle of Nowhere Tour at @The Garden
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