@thehappypearfoods — 79x breakout selling The Happy Pear Sundried Tomato Pesto

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This high-protein spaghetti bolognese takes just 15 minutes to make.

@thehappypearfoods

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Promoted product

The Happy Pear Sundried Tomato Pesto

Why it worked

The video combines a high-utility, time-saving recipe with a clear, appetizing visual payoff, making the product feel like an essential ingredient for a healthy lifestyle.

Summary

The creator demonstrates a quick, high-protein plant-based bolognese recipe using their own brand of sundried tomato pesto. The video highlights the ease of preparation and the nutritional benefits of the meal.

Structure

1Hook with finished dish
2Quick ingredient prep
3Adding the branded pesto
4Mixing in lentils and walnuts
5Final plating and serving

Product placement

(a) The Happy Pear Sundried Tomato Pesto ACTS: it is held up to the camera, its label is shown, and it is spooned into the pan as a key ingredient that provides flavor. Removing it would change the video's specific recipe and promotional focus. (b) The Happy Pear logo appears on the creator's shirt and on the background sign; these are branding/attribution and would not change the video's function if removed.

Original caption

HIGH-PROTEIN LENTIL BOLOGNESE 🍝 The Happy Pear Sundried Tomato Pesto is the secret ingredient in this rich, flavour-packed plant-based Bolognese. It brings a deliciously savoury, sundried tomato flavour to the sauce with almost no effort. Ingredients: • 1 red onion • 1 carrot • 100g walnuts or pecans • 1 x 400g tin lentils • 2 x 400g tins chopped tomatoes • 135g The Happy Pear Sundried Tomato Pesto • 300g spaghetti (red lentil or black bean spaghetti for extra protein) • Salt & black pepper, to taste • Fresh basil or flat parsley Method: Cook the spaghetti according to the packet instructions. Sauté the onion and carrot, then add the chopped nuts, lentils and salt and cook for a few minutes. Stir through The Happy Pear Sundried Tomato Pesto and chopped tomatoes and simmer for 2–3 minutes. Toss through the cooked spaghetti, finish with fresh herbs and serve hot. Proof that a really good pesto can transform a simple bowl of pasta! Find our full Pesto & Dips range in @SuperValu Ireland Official @Centra_irl #irishfood #quickdinner #highprotein #plantbasedprotein #irishfoodie