Why it worked
The video uses a visually appealing and intriguing format by incorporating a smartphone to reveal the advent calendar doors, creating a sense of anticipation and curiosity. The use of pastel colors and the 'limited edition' aspect also contribute to its appeal.
Summary
The video showcases a pink advent calendar from MCoBeauty, branded as '12 Days of MCoBeauty' and 'Limited Edition'. A hand holding a smartphone is used to reveal different numbered doors on the calendar, hinting at the surprises within. The video concludes with text indicating it is 'coming tomorrow'.