H O P E

@gscinemas

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SoundTikTok sound · original sound - gscinemas

Promoted product

HOPE

In the remote South Korea village of Hope Harbor, police chief Bum-seok (Hwang Jung- min) and officer Sung-ae (Hoyeon) are called to find a mysterious creature that has wreaked havoc on the village. In the nearby forest, a coterie of hunters, including Sung- ki (Zo In-Sung) set out to track the beast and find themselves hunted instead. But all is not as it seems, and perceptions can be misleading. What begins as ignorance plants the seed of disaster, escalating through human conflict into a tragedy of cosmic proportions.

5 videos

Why it worked

The video leverages the excitement of a dangerous stunt performed by a known actor to promote a film. It also highlights premium viewing formats and specific cinema locations, creating a sense of urgency and exclusivity.

Summary

This video showcases behind-the-scenes footage of the film "HOPE," highlighting actor Zo In-Sung performing an intense road chase stunt. It promotes watching the film in various premium formats at GSC and Aurum Theatre.

Structure

1Title card: HOPE
2Behind-the-scenes stunt footage
3Actor Zo In-Sung performing a stunt

Original caption

Check out the behind-the-scenes of #HOPE and see how #ZoInSung performed the intense road-chase stunt himself! No stunt double! 👏💥🔥 Secure your best seats now and experience Na Hong-jin’s most expensive film ever made in IMAX, ScreenX, 4DX, Dolby Atmos, D-BOX, Onyx & HLB BIG Hall, ONLY at GSC & Aurum Theatre today! 🎬 #호프 #NaHongJin #Malaysia

More from @gscinemas

Product placement

HOPE (film) - appears as the title of the film being promoted. Removing it would change what happens in the video. Na Hong-jin (director) - appears as the director of the film. Removing it would change what happens in the video. Zo In-Sung (actor) - appears as the actor performing a stunt. Removing it would change what happens in the video. IMAX - appears as a format for watching the film. Removing it would change what happens in the video. ScreenX - appears as a format for watching the film. Removing it would change what happens in the video. 4DX - appears as a format for watching the film. Removing it would change what happens in the video. Dolby Atmos - appears as a format for watching the film. Removing it would change what happens in the video. D-BOX - appears as a format for watching the film. Removing it would change what happens in the video. Onyx - appears as a format for watching the film. Removing it would change what happens in the video. HLB BIG Hall - appears as a format for watching the film. Removing it would change what happens in the video. GSC - appears as a cinema chain showing the film. Removing it would change what happens in the video. Aurum Theatre - appears as a cinema chain showing the film. Removing it would change what happens in the video. Keepsake by GSC - appears as a related offering by GSC. Removing it would change what happens in the video.

Call to action

Secure your best seats now and experience Na Hong-jin’s most expensive film ever made in IMAX, ScreenX, 4DX, Dolby Atmos, D-BOX, Onyx & HLB BIG Hall, ONLY at GSC & Aurum Theatre today!