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The co founder of YouTube just tweeted the craziest thing. He said, hope everyone enjoys their last year of meaningful work. And he wasn't joking. That is your job, your career, and the thing you've spent years building. And the window to do something about it is closing faster than most people think. So Chad Hurley sold YouTube to Google for $1.65 billion. He's watched platforms eat industries his entire career. And when he says something so dark publicly, it's a signal to everyone else. Stick around till the end because there's a second tweet that tells you exactly what the smartest people are doing right now. So here's what's happening. A.I. isn't just automating the boring stuff anymore. It's going after the work that felt safe. The writing, the strategy, the creative stuff, the stuff that you thought was uniquely yours to do. And the people who understand that are not panicking. Beth Jezzos, one of the architects of the E a C.C. Movement, just put it perfectly. He said that all the smartest people you know are in a generational lock-in season right now. Lock in season. That phrase should hit you. It means the most intelligent people are not scrolling reading about A.I. right now. They are working, they are building, and they are going completely heads down to treat this like the rare moment it is. Every major technological shift in history had a brief window where the people who moved first built everything. Not the most credential people, the most experienced, but the people who went first. We are currently in that window and the co founder of YouTube is mourning the era of meaningful work. The question isn't whether or not this will happen or whether or not this is real. It's whether or not you are on the sidelines or you are in lock in season yourself. So the next video I'm gonna talk about what it means to be in a generational lock in season and what you should do to win in the A.I. Era. Hit follow.