how to send a salesperson over the edge

@mckenah.east

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Selling · Course / Info

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Why it worked

The video taps into a relatable frustration for a specific audience (salespeople) by highlighting a common inefficiency in their workflow, making it highly shareable within that community.

Summary

The creator expresses frustration with sales operations adding too many fields to track lost deals, arguing that it takes too long and detracts from finding new opportunities. She believes this process is a significant problem for salespeople.

Structure

1Introduction to the topic: unhinged career moments
2Identifying a specific frustration: sales ops adding fields
3Explaining the impact: time spent on data vs. finding deals
4Stating the problem: 20 minutes to mark a deal lost
5Concluding the problem's significance

Product placement

The video discusses a common pain point for salespeople related to CRM data entry, implying a need for a better system or process, but does not explicitly name or promote a specific product.

On-screen text

how to send a salesperson over the edge

Original caption

how much data do you really need on a closed/lost deal? Because I was spending my time weeding through errors and completing 30+ required fields rather than…..going to find the next deal #accountexecutive #salesperson #corporatesales

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Transcript

I've done a few unhinged things in my career, but nothing really gets under my feathers like when sales ops decides to add 16 more fields. If it takes me 20 minutes to mark an opportunity closed lost, that's a problem. That's a problem for me. That is a big problem.