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Hook
UNDERCONSUMPTION CORE things I do to save money
@moneymoveswithlydia
83.7K followers · usually 6.4K views a post
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284.3K
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10.3K
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Why it worked
The video taps into the trending 'underconsumption core' aesthetic, which resonates with viewers looking for relatable, low-cost lifestyle content during economic uncertainty.
Summary
The creator showcases several daily habits and items she uses to practice underconsumption and save money. She highlights maintaining natural nails, using an old handbag, keeping an old curling iron, making homemade matcha, and using older makeup products.
Structure
- 1Introduction to underconsumption core
- 2Showing natural nails
- 3Showing an older handbag
- 4Showing a high school curling iron
- 5Showing homemade matcha
- 6Showing older makeup products
On-screen text
UNDERCONSUMPTION CORE things I do to save money
No salon nails. Just clean and free.
No designer bag. But still cute.
Still use my curling iron from high school
Homemade matcha latte everyday
Still using this 2-year-old eyeshadow..and yes, it still works.
Original caption
Underconsumption things I do to save money #PersonalFinance #underconsumption #savingmoney #moneytips #frugalliving
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