full face of makeup only using glow products

@glowishere

86.9K followers · usually 8.7K views a post

Views

33.1K

Likes

1.2K

Comments

102

Shares

27

SoundTikTok sound · Elegant holiday breakfast (jazz ver.)(1003941)

Promoted product

Glow

glow global ambassador program

Why it worked

The video provides a comprehensive makeup tutorial using a single brand, which is appealing to consumers looking for cohesive product recommendations. The creator also shares creative "hacks" and tips, adding value beyond a standard product demonstration.

Summary

The creator demonstrates a full face of makeup using only Glow brand products, starting with skincare and ending with a complete makeup look. She highlights specific product uses and benefits, including a hack for using concealer as eyeshadow and a lip product alternative.

Structure

1Skincare routine with Glow products
2Applying base makeup with BB cream
3Using concealer as eyeshadow and lipstick
4Applying blush, highlighter, and lip balm
5

Original caption

Replying to @user8619467361593 full face of skincare+makeup only using glow products🤍✨ #glow #makeuptutorial #makeuphacks

More from @glowishere

Product placement

Glow: Glow is a skincare and makeup brand. The video uses Glow's Guava Facial Cleanser, Lemon Vitamin Toner, Aloe Barrier Support Moisturizer, Coix Seed Sunscreen, Breathable Blemish Balm (in shades #one and #brown), Not Try Concealer (in shades #light, #sol, and #toffeedrip), Anime Eyeshadow Palette, Cocktail Oil Blush, Seasoning Highlighter, and Peach Peptide Lip Balm. All these products ACT in the video, as they are used to perform a makeup and skincare routine. Removing them would change what happens in the video. Not Kind: Not Kind is a sister brand to Glow. The video uses Not Kind Fine As Hell Eyeliner (shade 04 Pale Hazel). This product ACTS in the video as it is used to apply eyeliner. Removing it would change what happens in the video.

Call to action

should I ask Serine to make a shade like this? let me know what you think

On-screen text

guava facial cleanser after cleansing, lemon vitamin toner + lyocell pads to cool down my skin I like to leave them on for about 2-minutes especially on my cheeks since they tend to get red now the most important step aloe barrier support moisturizer using our aloe barrier support moisturizer make sure your toner is fully absorbed before layering moisturizer this step is so crucial if you want your base to last and not budge I've noticed that even with the same products my base looks completely different depending on how I prep my skin coix seed sunscreen after a thin layer of sunscreen breathable blemish balm #one I finish my base with a bb cream breathable blemish balm #brown in the shade #brown to contour and bronze and don't forget to blend down through the neck for a seamless finish after brightening up certain areas, not try concealer #light I discovered a new hack with our not dry concealer #sol you can use it as a cream eyeshadow? the creamy texture honestly outperforms my regular eyeshadows #toffeedrip since our lip product hasn't been launched yet, I got a little creative and used the #toffeedrip shade as a lipstick and I love how it turned out! should I ask Serine to make a shade like this? let me know what you think anime eyeshadow palette + portable lip & eye brush I mixed two shades from the anime eyeshadow palette for my aegyo sal, Not Kind Fine As Hell Eyeliner 04 Pale Hazel and this eyeliner is from Not Kind, our sister brand moving on to my favorite part, cocktail oil blush #cloverclub our store manager Jay swears by applying the cocktail oil blush with your hands and she's absolutely right seasoning highlighter #sugar cheekbones and nose bridge then the final touch peach peptide lip balm #iceblue our peach peptide lip balm as gloss and the look is complete with all of our products

Transcript

full face of makeup only using glow products full face of makeup only using glow's skincare and makeup products??? guava facial cleanser after cleansing, I'm using our lemon vitamin toner with lyocell pads, to cool down my skin I like to leave them on for about 2-minutes especially on my cheeks since they tend to get red now the most important step using our aloe barrier support moisturizer make sure your toner is fully absorbed before layering moisturizer this step is so crucial if you want your base to last and not budge I've noticed that even with the same products my base looks completely different depending on how I prep my skin after a thin layer of sunscreen I finish my base with a bb cream then I use our bb cream in the shade #brown to contour and bronze and don't forget to blend down through the neck for a seamless finish after brightening up certain areas, I discovered a new hack with our not dry concealer you can use it as a cream eyeshadow? the creamy texture honestly outperforms my regular eyeshadows since our lip product hasn't been launched yet, I got a little creative and used the #toffeedrip shade as a lipstick and I love how it turned out! should I ask Serine to make a shade like this? let me know what you think I mixed two shades from the anime eyeshadow palette for my aegyo sal, and this eyeliner is from Not Kind, our sister brand moving on to my favorite part, the blush our store manager Jay swears by applying the cocktail oil blush with your hands and she's absolutely right a little highlight on the cheekbones and nose bridge then the final touch our peach peptide lip balm as gloss and the look is complete with all of our products