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Post by @worthiemethod

@worthiemethod

14.7K followers · usually 1.8K views a post

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2.7K

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226

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Original caption

If you want to build an obsession-worthy brand in an aspirational or luxury market, you need to recognize that you aren’t selling the consumer on a product, but rather status, identity, or a greater emotional outcome #luxury #branding #brandstrategy #marketing #founder

More from @worthiemethod

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