STUDENT DEBT IS INSANE: HOW TO DO

@rileysresources

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Promoted product

Campus

Why it worked

The video addresses a significant pain point for many young adults (student debt) and offers a clear, actionable solution with a compelling value proposition (affordable, quality education). The use of on-screen text and a direct, yet not overly aggressive, tone makes the information easily digestible and relatable.

Summary

The video discusses the staggering amount of student loan debt in the US and introduces Campus as an affordable alternative for higher education. It highlights Campus's low tuition costs and the ability for many students to graduate without out-of-pocket expenses, while still offering a high-quality education with professors from prestigious universities.

Structure

1Introduce the problem of student debt
2Present Campus as a solution
3Detail Campus's affordability and benefits
4Explain the quality of education offered
5

Original caption

Student loan debt is insane! With @Campus you can get access to a world class education without the burden of crippling student debt. #campus #campuspartner #studentloans #financialaid #college

More from @rileysresources

Product placement

Campus (ACTS - offers world-class education without student debt burden; removing it would change the video's purpose)

Call to action

check it out

On-screen text

STUDENT DEBT IS INSANE: HOW TO DO **According to the Education Data Initiative

Transcript

Student debt is insane: here's what to do. Can you believe that student loan debt totals to 1.833 trillion dollars in the year 2026? Any students in America are encouraged to pursue higher education at prestigious universities and colleges, but often at the cost of crippling student debt that follows them for the rest of their life. That's a sacrifice that people are willing to make and that has lasting effects, but it doesn't have to be this way. With Campus, they offer a world-class education without the burden of crushing student debt. As you can see, Campus is $2,440 per quarter, which is incredibly affordable. But the tuition is also kept at the maximum federal Pell Grant amount. So many students don't even have to pay out of pocket tuition costs. Yes, it is an online school, but that doesn't mean that Campus sacrifices their student engagement with professors who also teach at schools like Stanford, NYU, and etc. With college applications rolling around, Campus is not only an incredible resource, but also an incredible education. And so if you want to check it out, make sure to head to the link in bio.