if I were

if I were if I were launching a skincare brand I wouldn't sell a I wouldn't sell a single product for the next 90 for the next 90 days if if you're thinking of launching a skincare make sure make sure you save this video because because this might be the smartest launch idea you've launch idea you've ever had I'm a brand I'm a brand strategist and social media manager media manager with over 3 years with over 3 years experience and if I were and if I were launching a skincare brand today I wouldn't start with I wouldn't start with product pictures with ingredient with ingredient lists or even or even before and after pictures I would find about 5 struggling with the struggling with the exact skin my product was my product was designed to solve my product my product was designed to solve and if I were and if I were launching a skincare brand today I wouldn't start with I wouldn't start with product pictures with ingredient with ingredient lists or even or even before and after pictures I would find about 5 struggling with the struggling with the exact skin my product was my product was designed to solve POV: you spent all your money on skincare I'm a brand I'm a brand strategist and social media manager with over 3 years with over 3 years experience and if I were and if I were launching a skincare brand today I wouldn't start with I wouldn't start with product pictures with ingredient with ingredient lists or even or even before and after pictures I would find about 5 struggling with the struggling with the exact skin my product was my product was designed to solve POV: Girlhood my product was designed to solve acne hyperpigmentation dark spots dark spots see whatever it is then I'll then I'll invite them into a private months months before the months before the launch I'm not selling I'm not promoting any it's just it's just going to be conversations I'll listen to their I'll listen to their frustrations I'll listen to their failed skincare the product that the product that they've wasted the product that they've wasted the insecurities that the insecurities that they do not talk and while every and while every other skincare brand is busy is busy listening then I'll build the then I'll build the launch around their because see here's because see here's the truth Me when i HAVE money people don't buy people don't buy skincare they buy they buy confidence they buy the feeling of looking in the Me when i HAVE NO money and finally and finally loving what they see so on launch so on launch day I I will not I will not introduce the product I will introduce the I will introduce the people the people whose the people whose stories inspired the the people Who the people Who helped shape it the people everyone the people everyone watching because when because when people they become they become interested but when they see but when they see themselves in transformation they become they become customers if you're if you're launching a skincare brand make sure that you cause you're going and follow me for and follow me for more brand launch ideas