Do you think water should be free?

@freewater.io

938.9K followers · usually 12.3K views a post

Views

1.1M

Likes

63.5K

Comments

379

Shares

2.3K

SoundTikTok sound · Gymnopédie No.1 / Erik Satie(884659)

Promoted product

FreeWaterfreewater.io

FreeWater is paid for by ads and each water donates ten cents to fight the global water crisis.

14 videos

Why it worked

The video uses a 'man-on-the-street' interview format to create a natural, unscripted feel that makes the product placement feel like a genuine interaction rather than a forced advertisement.

Summary

A creator approaches a stranger on the street to ask if they think water should be free while handing them a branded can of FreeWater. The interaction highlights the product's branding while engaging the passerby in a quick, casual conversation.

Structure

1Creator approaches stranger with a can
2Asks if water should be free
3Stranger accepts the product
4Creator asks about CBD preference

Original caption

Do you think water should be free? #freewater #free #fyp #karen #cbd

More from @freewater.io

Product placement

FreeWater is the central prop, handed to the stranger and held throughout the interaction.

On-screen text

Do you think water should be free?

Transcript

Do you think water should be free? Yeah. Free water. Place with CBD, yes or no? No, just natural spring. All right, I'm not necessarily believing you, but thank you for your professional courtesy. I'm going to take free water, obviously. Do you think water should be free? Obviously.