how to earn more as a nail tech

@velunainstitute

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5 videos

Why it worked

The video offers practical, actionable advice for a specific niche (nail techs) by contrasting two common business models and highlighting a key differentiator (client connection) for higher earnings. The creator's direct and relatable explanation, combined with the clear call to action, likely resonated with the target audience.

Summary

The creator explains two business models for nail technicians: a fast, volume-based model and a premium, relationship-based model. She argues that while both are valid, combining them is ineffective, and emphasizes the importance of building client relationships to justify higher prices.

Structure

1Introduction to the problem of earning more as a nail tech
2The mistake of talking too much and wasting time

Original caption

Do you talk during the appointments? I have nothing against both business models, they are just for different people. I prefer to make my money with fewer people and working less but doing something that allows me to charge higher. Someone else may not get tired of the actual work and may prefer to just do their job and go home. Talking to people all day is also exhausting just a different type of exhaustion. My mind can handle that, my back cannot handle 8 clients though 😁 #nailtech #nailprices #nailpricing #nailsalon

More from @velunainstitute

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Transcript

see you're doing it wrong doing what wrong you talk too much during the appointment and that wastes you time and that wastes you time but so time is money and instead of spending an hour and a half with a client you can be done in one hour and fit three more people during the day why would I want more people to earn more money but the thing is my clients come to me because we chat that's my superpower and that's what allows me to charge those prices they just feel close to me if I just sat here in silence and just did my job I'll just be another salon still sounds like wasted time to me not really you do 8 clients at 30 I do 5 clients at 45 same hourly rate girl your math is not mathing actually it is because I work less I use less products less energy less mental exhaustion at the end of the day the take home money is the same okay but imagine charging 45 and doing eight clients but here we're talking about two different business models one is the fast volume based salon where people usually pay low to medium and they expect speed quiet appointments basically and the second one is the premium relationship based salon where people pay high none of them are wrong but combining them won't work because the client who likes to chat doesn't wanna sit in silence and be done faster and they don't mind paying for the extra time and the client who wants to be in silence and be in and out as fast as possible usually doesn't wanna pay high prices as they can get that in many places so they shop by price I think speed matters I agree speed matters if you work slow and talk during the appointment that's a disaster so learn how to speed up your work so that adding talking keeps the appointment in a reasonable time frame but if you're genuinely fast add client connection to build relationships and be able to charge more because a person who doesn't know you has no reason to support your progress and price raises every year hit the follow button for more nail tech pricing videos