Summer bedroom refresh with Emma

@anne.sheeran

12.8K followers · usually 6.0K views a post

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928.3K

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971

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Selling · Other Product

Emma

Why it worked

The video combines a relatable home refresh with a clear, actionable promotion, leveraging a personal anecdote about a husband's sleep needs to highlight product benefits. The inclusion of a specific discount code and mention of a sale incentivizes immediate action.

Summary

The creator refreshes her bedroom for summer by unboxing and showcasing new Emma pillows, highlighting their cooling and memory foam features. She mentions the brand's summer sale and offers a discount code for viewers.

Pro

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Original caption

Fresh bedsheets every week is one of life’s best luxuries. This week we are refreshing our Emma pillows. Use my code ANNE10 for a further 10% off their summer sale.