The school you go to doesn't matter

@gramajoconsulting

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SoundTikTok sound · original sound - gramajoconsulting

Why it worked

The video addresses a common concern for accounting students about the importance of their university's reputation, offering a nuanced perspective that validates both large and small school experiences while providing actionable advice on networking.

Summary

The creator explains that while attending a target school can offer more resources and recruitment opportunities for accounting majors, it's still possible to secure a Big 4 offer from a smaller school through proactive networking and attending events. They share their personal experience of getting two Big 4 offers despite attending a small university.

Structure

1School choice matters less than perceived
2Big 4 target schools offer more resources
3Smaller schools require more hustle
4Personal experience of success from a small school
5Call to action for comments and follows

Product placement

Nike (apparel): appears - a logo on the creator's t-shirt. Removing it would not change what happens in the video.

Call to action

Let me know in the comments if you do want more accounting advice, make sure to follow, like, and comment!

On-screen text

Reply to Uriel Bermudez's comment Would you say the university one attends matters as much in accounting? Target Schools in Accounting

Original caption

Replying to @Uriel Bermudez hope this helps! #accounting #accountant #accountingstudent #accountingmajor #big4

More from @gramajoconsulting

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Transcript

The school you go to doesn't matter that much if you're studying accounting. And the reason is that Big 4 actually has target schools where they recruit directly from. And these are typically the brand name schools or schools in a large metro area. So those target schools are going to have a little bit more resources for you as an accounting major. They're going to put on more events, they're going to have more meet the firm events, they're going to be able to put you in front of recruiters more often. Whereas a smaller school, they may not have the resources or the connections to get all those events put on at their school. I went to a really small school, 2000 students, but I was still able to attend some neighboring, um, networking events and there were some presentations done at my school where I was able to meet some people at the Big 4 and ultimately I ended up with two Big 4 offers. But I would say in comparison to somebody who went to a big school, my, I had to hustle a little bit more than they did because they could just go to their accounting society that had all those major, um, events going on. You think the university matters in accounting? Let me know in the comments. If you do want more accounting advice, make sure to follow, like, and comment!