What do you want from?

@motivosity

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Arby'sseen in 2 videos →

Why it worked

The video taps into a relatable office scenario and a popular food trend, using humor and a specific regional context (Utah's love for Arby's) to create engaging content.

Summary

The video shows a woman initiating an "Arby's trend" in her office, asking colleagues what they want from Arby's. The responses indicate a general enthusiasm for Arby's, particularly in Utah, where the office is located.

Structure

1Initiating Arby's trend in office
2Asking colleagues for Arby's orders
3Colleagues express enthusiasm for Arby's
4Mentioning Utah's love for Arby's
5Planning Arby's lunch for Wednesday

Product placement

Arby's: A fast-food chain that sells sandwiches and other food items. It ACTS as the subject of the trend being discussed and is the focus of the conversation. Removing it would change the entire premise of the video.

On-screen text

You try the Arby’s trend in your office... but you are in Utah, where everyone loves Arby’s.

Original caption

You try the Arby’s trend in your office... but you live in Utah, where everyone loves Arby’s. #officehumor #arbys #arby #officeprank #prank

More from @motivosity

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Transcript

What do you want from? From? Lunch next week for the company? We're getting Arbi. What do you want? Arbi? Oh, yeah. Um. Yes, and Arbi. What about you, Diego? I've never been Arbi. Arbi? What do you want? We're getting Arbi. What do you want? can't get anything. We're getting? What day? Wednesday. Like like a just a rose.We're getting Arby's. What do you want? Arby's. Oh, yeah. Um. Yes, and Arby's. What about you, Diego? I've never been to Arby's. Arby's? What do you want? We're getting Arby's. What do you want? I can't get anything. We're getting? What day? Wednesday. Like, like a just a roast beef. Arby's, right? Arby's. Yes. And Arby's. What about you, Diego? I've never been to Arby's. Arby's? What do you want? We're getting Arby's. What do you want? I can't get anything. We're getting? What day? Wednesday. Like, like a just a roast beef.