I went to Walmart yesterday and I found these Onyx ready to drink coffees.

@alexhomebarista

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Promoted product

Onyx Coffee

Why it worked

The creator leverages a popular brand (Onyx Coffee) and a common shopping destination (Walmart) to create relatable content. The enthusiastic and genuine review, combined with the surprise of finding a premium product in an unexpected place, likely drove engagement.

Summary

The creator reviews two ready-to-drink canned coffees from Onyx Coffee, purchased at Walmart. They find the Salted Mocha to be excellent and rate it 9.6/10, while the Onyx Delight is rated 10/10 and declared the best ready-to-drink coffee they've ever had.

Structure

1Introduction of Onyx coffees found at Walmart
2Review of Salted Mocha
3Review of Onyx Delight
4Comparison and final ratings
5Clarification that it's not sponsored

Product placement

Original caption

I can’t believe I found these at Walmart. #coffeereview #foodreviews #coffeeathome

More from @alexhomebarista

Call to action

Go buy some.

Transcript

I went to Walmart yesterday and I found these Onyx ready to drink coffees. But are they any good? Let's find out. The first one is Salted Mocha. Monarchy Espresso, Dark Chocolate, Sea Salt, Oat Milk. Onyx is like top tier coffee so I have really high hopes for this. Oh my god. That is one of the best can coffees I've ever had. I might be biased because it's Onyx and I love Onyx. I think they're an incredible company and they make absolutely incredible coffee, but wow. My friend Christine is gonna make fun of me. I'm gonna give this a 9.6 out of 10. Okay, next we have the Onyx Delight. Monarchy Espresso, Honey & Vanilla, Cinnamon & Oat Milk. It's literally like my favorite combination. I love honey and cinnamon. It smells like honey nut Cheerios. It tastes like cereal milk. The only thing that I wish is that the coffee was a little bit stronger, but for ready to drink coffees, hands down the best. Honestly, 10 out of 10. These are both fantastic. This is not a sponsored post by the way. I saw these out of the corner of my eye at Walmart and literally gasped because not only did I not know Onyx made these, but I also didn't know they were at Walmart. 10 out of 10. Go buy some. It tastes like cereal milk. The only thing that I wish is that the coffee was a little bit stronger, but for ready to drink coffees, hands down the best. Honestly, 10 out of 10.