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All breakouts
Culture Pop Sodaseen in 20 videos →https://drinkculturepop.com/pages/soda-stand#rewards ↗
52.4Silent UGCStory Open hook
Hook
how it felt watching Noah Kahan surprise his fans with his fave soda before the show last night
@drinkculturepop
50.8K followers · usually 2.1K views a post
Views
108.9K
Likes
6.9K
Comments
24
Shares
337
Selling · Ecom Product
Why it worked
The video leverages the high-trust, high-affinity connection between a popular artist and his fanbase to create a positive association with the brand through a genuine, unscripted-feeling act of kindness.
Summary
Singer Noah Kahan hands out cans of Culture Pop soda to fans waiting in line outside his concert venue. The video captures the positive fan reaction to the surprise gesture.
Structure
- 1Noah Kahan approaches fans in line
- 2He hands out cans of soda
- 3Fans react with excitement
- 4Close-up of the soda branding
Product placement
Noah Kahan is handing out cans of Culture Pop soda to fans.
On-screen text
how it felt watching Noah Kahan surprise his fans with his fave soda before the show last night
Original caption
I’m an astronaut, you’re the moon @Noah Kahan ❣️🐞🌙 #culturepopsoda #fenway #noahkahan #noahkahanmusic #popup
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