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How to think like a creative director
@kellywiesehan
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Product placement
merit: This is a beauty brand that sells makeup. It ACTS as the subject of the video, as the creator discusses its value proposition and shows its products. Removing Merit would change what happens in the video. meritbeauty.com: This is the website for the Merit beauty brand. It APPEARS as a URL in the caption. Removing it would not change what happens in the video.
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How to think like a creative director
Original caption
Start playing with these questions!!! #creativedirector #creativecampaign #marketingcampaign #instagramtips #worldbuilding
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