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All breakouts
3.1Talking HeadBefore / After hookLifestyle
Hook
how it felt when we created our hypochlorous acid spray to solve all your skincare needs
@tower28beauty
412.9K followers · usually 5.3K views a post
Views
16.2K
Likes
1.4K
Comments
192
Shares
59
Why it worked
The video uses a creative and engaging visual of a product costume to represent the feeling of product creation. This playful approach makes the brand memorable and shareable.
Summary
A person in a Tower 28 SOS spray costume dances and expresses the feeling of creating the product to solve skincare needs. The video highlights the brand's hypochlorous acid spray.
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Transcript, structure and on-screen text
4 beats, a 29-word transcript and 3 lines of on-screen text — the parts you need to write your own version.
Original caption
no pen 🖊️ no paper 📄 just sos 🆘 #tower28 #tower28beauty #sosspray #beautymarketing
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