POV: You finally understand Canva

The video leverages popular characters from the Shrek franchise to create a relatable and engaging tutorial on using Canva. The "POV: You finally understand Canva" hook combined with the visual demonstration of creating a character collage makes it easily digestible and shareable for users interested in graphic design or meme creation.

The video demonstrates how to use Canva to create a collage of Shrek characters. It shows the process of adding images, arranging them, and adding text descriptions for each character. The creator also highlights a transition effect and encourages viewers to follow for more tutorials.