@comfortcreatorcollective — 18x breakout

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The moment you start treating YouTube like a separate platform it is and not just an extended version of your Instagram or your TikTok, that's the moment it's actually going to click into place.

@comfortcreatorcollective

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Why it worked

The video provides high-value, actionable advice for creators by reframing their mindset, which builds authority and trust without needing a promotional angle.

Summary

The creator explains that YouTube requires a different content strategy than platforms like Instagram or TikTok because users are intentionally choosing what to watch. She emphasizes that long-form content on YouTube is driven by user intent rather than passive scrolling.

Structure

1Define YouTube as a distinct platform
2Contrast YouTube with short-form social media
3Explain the difference in user intent
4Conclude that YouTube is about active viewer choice

On-screen text

you YouTube long intent different they thought watching YouTube choices

Transcript

The moment you start treating YouTube like a separate platform it is and not just an extended version of your Instagram or your TikTok, that's the moment it's actually going to click into place. Now, taking your Instagram reels or your TikToks and throwing them on YouTube Shorts actually might work for many people. However, long form is a different game. Long form intent is very different. People are choosing the content that they watch. People are scrolling infinitely on every little extra moment that they have. They are not putting a lot of thought into what they're watching on their for you page because it's curated for them. YouTube is about choices.