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One of the most important rules of sales: NEVER give value without getting commitment first! If there’s an extremely common mistake I see salespeople make, it’s throwing an offer out and seeing how the customer reacts to it. There’s an old saying in sales called, “If I could, would you?” And although the saying is archaic, the psychology is not. It’s very real and it’s very present in today’s buyer. Very simple: Your customer wants a deal, so salespeople and sales managers put together the best deal they can. They try to knock the customer’s socks off hoping they say yes. But elite salespeople (and well trained ones- hint hint)… know that we’re never going to give an offer, or a discount, without first getting the commitment. So the lesson here is– ✅If you have the ability to save your customer money ✅If you have the ability to give your customer what they want ✅If you have the ability to make the customer smile ❌DON’T DO IT‼️ Get THEM to tell YOU that if you did do something for them, they would move forward! Then do it. There are very few points where you have leverage as a salesperson. You need to learn to use them!! Happy selling #salestok #sales #salestraining #advice #tips