POV: You work in tech and can no longer keep up the cognitive dissonance

@svp.of.global.brands

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Why it worked

The video uses a relatable 'POV' format to address a heavy, controversial topic, creating a sense of authenticity and shared frustration that encourages engagement through comments.

Summary

A man discusses his internal struggle with the cognitive dissonance of working in the tech industry while witnessing social and political tragedies. He expresses frustration that his colleagues continue to act as if everything is normal despite these events.

Structure

1Introduction of the internal conflict
2Mention of a specific tragic event
3Critique of workplace apathy
4Discussion of government spending and military policy
5Final expression of frustration

On-screen text

POV: You work in tech and can no longer keep up the cognitive dissonance

Transcript

POV: You work in tech and can no longer keep up the cognitive dissonance. Yeah, I do I do have something on my mind. Another person was killed by police in Madison Wisconsin last night. Just just murdered. And we all we all saw the video on social media and then we're just showing up here and pretending that everything is okay. It's awful and tragic and I can tell you're really passionate about this, Mark. Of course I'm passionate about this. Aren't Aren't all of you passionate about this? Why isn't everyone passionate about this? We just passed a bill to increase our defense spending by $250 billion. And we're merging our military with Israel. And it's like we come to this job and we don't even talk about this.