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All breakouts
Van Cleef Alhambra necklace, Rolex Datejust watch, Cartier Love bracelet and wedding band, Chanel vintage classic flap bag
9.8Silent UGCOther hook
Hook
Van Cleef Alhambra
@mpaage
4.4K followers · usually 667 views a post
Views
6.3K
Likes
142
Comments
9
Shares
11
Selling · Other Product
Why it worked
The post likely resonated by reframing the perception of luxury goods from being prohibitively expensive to being a cost-effective investment when considering cost per wear over time. This appeals to a desire for aspirational yet practical financial decision-making.
Summary
The creator showcases several luxury items they own, including a Van Cleef necklace, Rolex watch, Cartier bracelet and ring, and a Chanel bag. They break down the cost per wear for each item, arguing that investing in high-quality, timeless pieces is more economical in the long run than buying fast fashion.
Structure
- 1Introduction of Van Cleef Alhambra necklace and its cost per wear.
- 2Showcase of Rolex Datejust watch and its cost per wear.
- 3Display of Cartier small love bracelet and wedding band ring with cost per wear.
- 4Presentation of Chanel vintage classic flap bag and its cost per wear.
- 5Summary of daily total cost for luxury items and comparison to spending on 'junk'.
Product placement
The video showcases four distinct luxury items: a Van Cleef & Arpels necklace, a Rolex Datejust watch, a Cartier Love bracelet and wedding band, and a Chanel vintage classic flap bag. Each item is presented with its price and a calculated cost per wear over different time periods.
Original caption
i’ve definitely tried to stop buying fast fashion and trendy peice to only invest in high-quality every day timeless pieces. Here are a few of my favourite everyday items that I wear every single day that Im absolutely obsessed with!!! Sure they cost a lot of fun but when you break them down to every day cost per wear, it’s really not that bad! And a lot of these items will hold a lot of of their value if I go to sell them and I can hopefully pass them down to my future children 💗💗🫶🏻 #chanel #rolex #vancleef #cartier #timeless @ROLEX @Van Cleef & Arpels @ChanelOfficial @Cartier
More from @mpaage
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