Poppi co-founder says co-founder husband snuck in sugar.

Poppi now famously contains 5 grams of sugar with a blend of I think it's stevia, leaf extract, fruit juice and cane sugar. But I've heard that this wasn't always the case and that you and Stephen have joked about how this might have been like one of the biggest fights you had at the time working out that balance between the so-called better-for-you positioning versus wanting to taste like a real soda. Can you tell us about that? Yeah, because I think I started this for my health journey and so when he basically kind of went all in with me and we were going on Shark Tank and we were competing at New Beverage Showdown with BevNet and doing all of these things, he was like, "Allison, we have to make this taste better." And I was like, "Well, we can't put sugar in it. There's no way." And it was so funny because we went to Expo West and he was lugging a cooler of mother beverage at the time on his back and he had secretly put sugar in them without telling me. And we went and we were getting insane reception. Everyone was loving it and it was just great and we were getting retailers saying yes and it was this whole thing. We ended up getting into Whole Foods and all of these things and he wasn't lying to the retailers, he just didn't tell me and I found out in that moment and he was like, "See, I kind of told you so because you were so crazy about it." And so like that fight was really, I think most entrepreneurs create something and they don't want to change. Change is really hard, but it's the only constant in life. 5 grams of sugar at the end of the day is not that bad for you compared to traditional soda. It was kind of one of those moments, aha moments for me of being like, "Okay, you were right. Now we can go more mass."