Product placement
Canva (ACTS): A graphic design platform used to create and edit wedding invitations. Removing it would fundamentally change the video's content as it's the tool being used for the entire process. Aelina Design (APPEARS): The designer of the template used in Canva. Removing this would not change the video's content, only the attribution of the template. Zola (APPEARS): A wedding website platform, indicated by the URL zola.com/wedding/url. Removing it would not change the video's content, only the destination for more information.