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@glambbi

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SoundTikTok sound · original sound - glambbi

Promoted product

Sephora Collection Pink Frosting lip liner

2 videos

Why it worked

The video directly addresses a viewer's question, providing a clear visual comparison of two similar makeup products. This format is highly shareable and useful for consumers making purchasing decisions.

Summary

The creator compares the Sephora Collection Pink Frosting Lip Liner to the Heart Percent Haze Mauve Dote On Lip Pencil. She swatches both on her hand and then applies them to her lips, noting their similarities and slight differences in shade.

Structure

1Introduction of the comparison request
2Swatching both lip liners on hand
3Applying Pink Frosting to one side of the lips
4Applying Haze Mauve to the other side of the lips
5

Original caption

Replying to @kuroiss comparing @Sephora Collection pink frosting lip liner to @Heart Percent haze mauve dote on lip pencil! #makeupcomparison #sephorapinkfrosting #pinkfrostinglipliner #cooltonedlipliner #heartpercentlippencil

More from @glambbi

Product placement

Sephora Collection Pink Frosting Lip Liner ACTS - it is applied to the lips and compared to another lip liner. Removing it would change the video's comparison. Heart Percent Haze Mauve Dote On Lip Pencil ACTS - it is applied to the lips and compared to another lip liner. Removing it would change the video's comparison.

Call to action

Let me know what you think of the comparison and let me know if you want to see any other makeup comparisons.

On-screen text

Can you compare this to haze mauve by heart percent?

Transcript

How does the Sephora Collection Pink Frosting Lip Liner compare to Heart Percent Haze Mauve? Here's how those two shades look swatched on the back of my hand. We've got Pink Frosting on top here and Haze Mauve on the bottom. They are honestly very, very similar. I would say the Haze Mauve is a bit darker for Haze Mauve, I feel like. I'm curious to see these on the lips, so let's try it out. This is Pink Frosting. And Haze Mauve on this side. Here's how those colors look side by side. I do feel like they look really, really close on the lips. I feel like you can still tell that the Haze Mauve side is just a little bit darker. But these give a really, really similar vibes. As always, let me know what you think of the comparison and let me know if you want to see any other makeup comparisons.