psa rokebys now at costco in a 12 pack !

The video leverages a popular retailer (Costco) and a new, convenient product format (12-pack) to create a "find" that appeals to bargain hunters and existing customers of the brand.

The video shows a large display of Rokeby Nutrition protein drinks at Costco, highlighting that they are now available in a 12-pack. The on-screen text emphasizes this new availability and the value proposition of the bulk pack.

Rokeby Nutrition (brand): Appears as a watermark/logo on the product packaging. Removing it would not change what happens in the video. Costco (retailer): Appears as the location where the product is sold. Removing it would change the context of the video but not the core product information. Rokeby (brand): Appears on the product packaging. Removing it would not change what happens in the video.