Post by @princetheophiluz

We talk about the story of HiTV, a Nigerian television company that dared to challenge DSTV in the late 2000s. We explain how they gained massive popularity by acquiring the rights to broadcast the English Premier League, but ultimately failed due to unsustainable costs. We share a key lesson for entrepreneurs about the difference between winning attention and building a sustainable business. #careeradvice #nostalgic #musicindustry #entrepreneurship #fyp