Why it worked
The video uses visually appealing close-ups of fresh ingredients and the product being prepared in an aesthetically pleasing way, which is common for food and beverage content on TikTok. The use of a popular, recognizable brand like Poppi also likely contributed to its reach.
Summary
The video shows the preparation of a Poppi Sour Apple prebiotic soda. Ice is added to a glass, followed by the soda being poured from a can, and a straw is inserted. The final product is shown with whole apples in the background.
Structure
- 1Close-up of apples
- 2Can of Poppi Sour Apple soda
- 3Ice being added to a glass
- 4Poppi soda being poured into the glass
- 5Straw being added to the drink
- 6Final product shot with can and apples
Product placement
Poppi (Sour Apple flavor) - acts: it is a beverage that is poured into a glass with ice and a straw, and is consumed. Removing it would change what happens in the video.
On-screen text